Peugeot Sport has unveiled the 2024 specification of their beloved 9X8 Le Mans Hypercar which features revised aerodynamics – most notably a rear wing – as well as a new livery.
The Stellantis manufacturer is set to debut the 2024 car at the next round of the FIA World Endurance Championship, the 6 Hours of Imola on 21 April.
Having competed with the unique ‘wingless’ concept since midway through the 2022 season, they have now introduced revised aerodynamics and a new livery.
Matthias Hossan, Peugeot Brand Design Director, spoke more about the new look for their Hypercar.
“After an elegant, understated design to mark Peugeot’s return to endurance racing in 2022 – then the 2023 livery produced by the visual artist Demsky, celebrating both the Centenary of the 24 Hours of Le Mans and the 30th anniversary of Peugeot’s one-two-three at Le Mans – this time we came up with a design that deploys the ‘lion head’ in different scales.
“This graphic design, symbolising a ‘pack of lions’, conveys the sense of collective that reflects the values of endurance racing perfectly.
“We wanted to highlight this team spirit and the wealth of talent in the team.
“The design is produced in different sizes and different colours taken from the Peugeot Sport colour chart, including black, grey, white and kryptonite.
“This theme is equally deployed on the lifestyle merchandising products developed by Peugeot’s graphic design team.”
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