The FIA has announced the company’s first ever Chief Executive Officer in Natalie Robyn, who will start the role in the near future.
Robyn has over 15 years of experience in the motoring and financial industries, previously holding roles at Volvo, Nissan and DaimlerChrysler.
At the FIA, she will be responsible for the “successful operation and financial performance” of the organisation, as well as developing new commercial growth plans “to increase and diversify the FIA’s revenue streams”.
“I am delighted to be appointed the first ever CEO of the FIA at such an important and exciting time for the Federation,” Robyn said.
“I look forward to working with Members, the senior leadership team and the President to deliver their vision of reform and growth with the involvement of all staff.”
The announcement marks a major appointment under FIA president Mohammed Ben Sulayem, who took on his position earlier this year, succeeding Jean Todt.
“The appointment of Natalie Robyn as our first ever CEO is a transformative moment for our Federation,” said Ben Sulayem.
“Her extensive experience and leadership will be crucial to improving our finances, governance and operations.
“She has a proven track record of delivering diversification and growth, as well as developing executive leadership capabilities which will be an extremely valuable asset to the FIA and our Members and I welcome her to the team.”