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Motorsport Week
Home Single Seater Formula 1

Brazil gets new TV deal as Band replaces Globo

by Ryan Wood
4 years ago
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Sao Paulo ‘would have been ready’ for F1 in 2020

The grid before the start of the race. Brazilian Grand Prix, Sunday 17th November 2019. Sao Paulo, Brazil.

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Formula 1’s broadcast in Brazil this year will switch to the Grupo Bandeirantes network, ending Rede Globo’s 40-year spell as the championship’s broadcaster.

Globo previously confirmed that it had not extended its agreement with Formula 1’s commercial rights holder Liberty Media and the Band group has now stepped in.

Under the previous arrangement with Globo it was not possible for Formula 1 to launch its own in-house F1TV product in the country.

Brazil remains one of Formula 1’s biggest TV markets despite it not having a full-time representative on the grid since Felipe Massa’s exit in 2017.

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Band network has now signed up to be the broadcaster through 2022.

The races are set to be shown on the free-to-air Rede Bandeirantes channel while qualifying, along with Formula 2 and Formula 3, are set to be broadcast on BandSports.

“Brazil represents one of the five largest markets in the world in terms of Formula 1 audience and revenue,” said Joao Saad, President of the Band network.

“Returning to being the category’s home after 41 years is a source of great pride for us.”

Formula 1’s future in Brazil had been uncertain but a new five-year deal was reached for the championship to continue competing at Interlagos.

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