Electronics company, LG, have expanded their sponsorship in Formula One with a new partnership between themselves and Virgin Racing.
The South Korean company is already the official global partner to F1. This new deal sees the company continuing its interest in supporting smaller, younger teams as they establish themselves in F1.
Graeme Lowdon, CEO of Virgin Racing, commented: “We are delighted to have teamed up with LG. Not only do they have an incredible range of products in their portfolio, but they are pioneers of cutting edge technology, making Virgin Racing a perfect partner for them. Virgin Racing is already utilising LG products, not only at Grands Prix but back at our factory in Dinnington as well, making this a fully integrated partnership and one which we hope will continue for many years to come.”
Andrew Barrett, VP Global Sponsorship for LG Electronics, added: “We are delighted to announce this new partnership. Virgin Racing represents a strong brand in Formula 1 and at LG we are happy to support the team’s efforts in its first year of competing at the very top of motorsport. Virgin Racing is working hard to harness the highest level of performance, which is why LG is keen to help, true to our belief that Life’s Good through technology.”
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