Formula 1‘s latest addition to the grid, Cadillac, has officially launched its 2026 livery and season during the 60th annual NFL Super Bowl.
The American outfit revealed its livery for the team’s inaugural F1 season in a one-minute advert on Super Bowl Sunday.
Its short video highlighted the team’s preparations ahead of the all-important season ahead, featuring former US President John F. Kennedy’s infamous speech about his plan to land a man on the Moon, along with behind-the-scenes videos of the car’s development with Cadillac.
The video served as an inspirational hype up before Cadillac makes its highly anticipated F1 debut in Melbourne in a few weeks, serving as a reminder to both fans and rivals that Cadillac are ready for this new challenge.
It wasn’t just the advert that blew fans away. Cadillac’s first-ever livery in the sport left fans in awe, as the team unveiled a black and white split livery.
One side of the car is predominantly white, with a black logo, and sponsors are littered throughout the car.
However, the opposite side of the car showcases a full black base, with a white Cadillac logo and sponsors.
The team’s rear wing also features a similar design, whilst the front nose of the car sports a white-to-black gradient pattern.
Cadillac will be back on track later this week as F1 makes its long-awaited return to screens ahead of pre-season testing in Bahrain.
This will serve as the fans’ first opportunity to see the team in action before the season opener in March.
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