Williams has secured sponsorship from Polish oil and fuel company PKN Orlen, in the wake of appointing Robert Kubica to a 2019 race seat.
Williams announced last Thursday that Kubica will partner George Russell next season, ending the ex-BMW and Renault racer’s eight-year absence from the grid, following his serious rally crash.
PKN Orlen’s branding will feature prominently on next year’s FW42, including on the rear wing, nose, intake system, both mirrors, as well as logos on the drivers’ helmets, overalls and team kit.
“Cooperation between PKN Orlen and Williams starts a new era for motorsports in Poland, as well as building the global reach of our brand,” said PKN Orlen CEO and President Daniel Obajtel.
“It is worth remembering that Orlen Group has assets in five countries in Europe and North America today. Our products are available in over 90 countries around the world.
“This means that we are looking for global communication channels to establish an international position.
“Involvement in Formula 1 racing is one of the most effective ways to promote our brand through sports sponsorship, and we are delighted to be entering the sport with Williams.
“With the team having just announced Robert Kubica as a race driver for 2019, the only Pole to have participated in Formula 1, we want to accompany him on his journey back to the top.”
The deal acts as a boost for Williams, whose five-year partnership with title sponsor Martini has come to an end.
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