Bernie Ecclestone has described Sebastian Vettel and Nico Rosberg as “bad for business” because they choose to keep themselves to them themselves.
The 84-year-old, during a joint-interview with Rosberg, believes a sign that Germany has dropped of the calendar amid declining television audiences is evidence that its countrymen aren’t doing enough to promote the sport.
On the contrary, Lewis Hamilton is the polar opposite according to Ecclestone.
“As the cancellation of the German Grand Prix indicates, Germany is a terrible market for Formula 1,” the billionaire told the official Formula 1 website.
“On the contrary Lewis is a hero in the UK. The British love Formula 1.
“Sebastian is also not doing much for F1. People hardly recognise him on the street.”
Meanwhile Ecclestone has declared Hamilton, who is often seen enjoying the celebrity lifestyle, the best champion the sport has had in years because of his popularity.
“I still believe that Lewis is the best champion that we have had in a long, long time,” he said. “He manages to get to all different walks of life: red carpet, fashion business, and music – you name it.
“That is not your [Nico’s] fault or his. You two are just very different characters. When it comes to F1, I am a huge Lewis fan because he is a super promoter of the sport.
“From a pure business aspect – sorry Nico if I have to say this – you are not so good for my business.”
To which Rosberg retorted: “Wait a minute. That is a hard call. Bernie is the commercial rights holder so the more outgoing the champion is, the better. Of course.
“I also do think about our sport and want to make an effort – but in my own way. I am Nico and not Lewis.”