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Motorsport Week

Lotus teams up with Batman for Silverstone

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13 years ago
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The Lotus E20’s will both feature the ‘Dark Knight Rises’ logo at the British Grand Prix to coincide with the upcoming Batman film release.

The team’s garage, driver helmets and overalls will also feature the graphic whilst fans can enjoy a promotional event on Thursday when the famous Tumbler vehicle will run on-track at 12pm.

Team principal Eric Boullier made a connection between the team and the film, saying: “This season we have been the dark horses in the championship fight, so this partnership with The Dark Knight Rises is a fantastic match.”

He added: “Our car, the E20, looks superb with the Batman branding and we are looking forward to seeing the reaction of our numerous fans when it takes to the Silverstone circuit this weekend.

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“We are certainly hoping for an epic conclusion for The Dark Knight Rises E20 in the Grand Prix.”

Josh Berger, President and Managing Director of Warner Bros Entertainment UK & Spain added: “We are delighted to be working together with Lotus F1 Team. We wish them every success this weekend. Formula 1 fans are often Dark Knight fans too, so we are confident this partnership will be warmly received around the world.”

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